Okay, imagine gifting someone a baby bath book — the kind that looks wholesome and harmless — and watching them open it like ‘aww.’ Then you tell them: ‘Put it in water.’

A waterproof illustrated publication that mimics children’s bath books, but with adult humor. 

The artwork uses a reversible, water-reactive ‘censorship’ layer: dry pages show nude men with a white modesty block; when wet, the block disappears to reveal the full illustration; when dry again, it reappears.

The result is a loopable reveal-and-hide gag.